grow your audience & business with videos
Did you know smartphone users invest more time consuming video content than reading content?
If you own a business and that statement does not get your attention… STOP READING and CLOSE YOUR BUSINESS!
Those brands and businesses that choose to leverage YouTube marketing will not only grow their business – but will soon find it as a necessity to STAY in business.
We Help Brands and Companies Grow With Video Advertising
We’ll Be Covering the Following Sections in this YT Advertising Training:
What's Possible with YT Ads
YouTube Advertising Set Up
Setting Up Your Strategy
Ad Group Creation
Video Ad Creation
What’s Possible with YouTube Ads
Note: Within this category of remarketing there are several strategies. Here’s a few
- Remarket to people that have watched any video on your channel
- Remarket to previous visitors of your website – show them a pre-roll ad
- Remarket to someone that watches a particular video ON your website.
- Remarket to people that have watched a combination of videos.
YOUTUBE ADVERTISING SET-UP
- Link YouTube & Adwords
- Link Adwords & Analytics (Why this is important)
- Identify Which Products or Services of Yours You’ll be Selling
- Creating Custom Audiences
- Create Customer Profile
- Success Sequence = Targeting + Ad + Landing Page
SETTING UP YOUR STRATEGY
Based on the products / services you’ll be selling (and whether or not you have a strong YT account) we’ll set up a custom strategy. It will include a combination of the following items.
- PreRoll (YouTube Ads)
- Placements (Targeting videos from other channels)
- YouTube Video Remarketing
Technical setup of a campaign
AD GROUP CREATION
Technical set up of an ad group
VIDEO AD CREATION
Technical set up of an ad